Stock Photo - The Color Run, Reykjavik, Iceland. ""Happiest 5k on the Planet"" The Color Run, a 5K paint race inspired by the Hindu festival of Holi. It is an international event that has no winners or prizes, but runners are showered with colored powder, made of food-grade corn starch, a fun family event to promote peace, love and happiness. Picture Date: June 6, 2015.

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